The AI-Driven Transformative Potential of the Gaming Industry for Economy and Society

Yi Qin, Tee and Abdullah, Nor Hazana and Mohd Emran, Natrah (2024) The AI-Driven Transformative Potential of the Gaming Industry for Economy and Society. Foresight And Sti Governance, 18 (2). pp. 21-30.

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Abstract

Computer game production has long transcended the entertainment industry to become a complex, high-tech, innovative, highly profitable field with transformative potential for other sectors. It synthesizes technical and humanities disciplines such as artificial intelligence (AI), virtual reality, behavioral psychology, cognitive science, design, agent-based modeling, scenario planning, Foresight, complex systems science, and others. The paper explores the prospects of expanding this interdisciplinary field through the application of more sophisticated technologies, including AI algorithms. Foresight methodology was used, including such tools as horizon scanning, analysis of scientific, technological, political, economic and value factors, assessment of effects and uncertainty, as well as expert surveys. The collected data set formed the basis for four scenarios for the industry in Malaysia over the next ten years. This study contributes to informing policy rationale for the use of AI for game development for various purposes, including strategic planning practices.

Item Type:	Article
Uncontrolled Keywords:	gaming industry; artificial intelligence; game development; strategies; gamification; innovations in education; future modeling; computer games; business simulation games; educational games
Subjects:	Q Science > Q Science (General)
Divisions:	Faculty of Technology Management and Business > FPTP
Depositing User:	Mr. Mohamad Zulkhibri Rahmad
Date Deposited:	19 Mar 2025 00:28
Last Modified:	19 Mar 2025 00:29
URI:	http://eprints.uthm.edu.my/id/eprint/12555

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