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Trustworthiness in buyer-supplier relation on supply chain collaboration among SMEs

Pakir Mohamed, Mohamed Ismail and Omar, Siti Sarah and Liew, Chin Wei (2015) Trustworthiness in buyer-supplier relation on supply chain collaboration among SMEs. In: 2015 International Symposium on Technology Management and Emerging Technologies (ISTMET), 25-27 August 2015, Langkawi, Kedah, Malaysia.

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Abstract

Due to the growth of operational complexity and global competitiveness, firms have recognized the worth of establishing collaborative relationships with their supply chain partners. Research found that the level of collaboration in Malaysian SMEs manufacturers is too low to gain any relational advantage from collaborative relationships in supply chain. This research is sought to review the literature to determine the factors that create trustworthiness in buyer-supplier relation on supply chain collaboration among SMEs manufacturers. According to past researches, five behavioral signals are determined to be contributing to creating trustworthiness in supply chain collaboration. They are performance to promise signals, professional relationship signals, openness signals, benevolent collaboration signals and empathy signals. This conceptual paper reveals the factors that contribute in creating trustworthiness among Malaysian SMEs manufacturers. This research provides practical implications to the Malaysian SMEs in understanding how trust-building can be produced and enhanced in developing supply chain collaborative relationships.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: supply chain collaboration; trustworthiness; buyer-supplier
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Technology Management and Business > Department of Production and Operation Management
Depositing User: Normajihan Abd. Rahman
Date Deposited: 21 Sep 2015 07:25
Last Modified: 21 Sep 2015 07:25
URI: http://eprints.uthm.edu.my/id/eprint/7255
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