UTHM Institutional Repository

Items where Division is "Faculty of Technology Management and Business > Department of Business Management" and Year is 2017

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Number of items: 19.

A

Abd. Razak, Noorulhuda and Rashid, Umi Kartini (2017) Kajian terhadap ciri-ciri inovasi di kalangan perusahaan kecil dan sederhana (PKS). In: Isu-Isu Inovasi di Malaysia. Siri 1 . Penerbit UTHM, pp. 91-101. ISBN 9789672110392

Abdul Kadir, Adibah and Omar, Siti Sarah and Harun, Amran and Rashid, Umi Kartini and Ariffin, Zailin Zainal and Mahadi, Nomahaza and Yaakop, Azizul Yadi (2017) A review of technological entrepreneurship development program (TEDP). In: Advance in Marketing Research. Series 1 . Penerbit UTHM, pp. 49-57. ISBN 9789672110736

Abdullahi, Isa (2017) Evaluation of facilities performance on students’ satisfaction in northern Nigerian Universities. Doctoral thesis, Universiti Tun Hussein Onn Malaysia.

Ag. Damit, Dayang Haryani Diana and Harun, Amran and Juanil, David Martin (2017) A review of consumer behavior towards halal studies in Malaysia. In: Advanced in Marketing Research. Series 1 . Penerbit UTHM, pp. 97-104. ISBN 9789672110736

Ahmad, Abd Rahman and Md Sapry, Hairul Rizad and Ng, Kim Soon and Arumugam, Sugumaran and Md Yusoff, Rosman (2017) M-learning innovation: strategies towards effective implementation at public universities. In: 29th IBIMA Conference, 3-4 May 2017, Vienna, Austria.

Ahmad, Abd Rahman and Tan, Li San and Ng, Kim Soon and Md Yusoff, Rosman and Md Sapry, Hairul Rizad (2017) Key performance indicators used to measure SMEs business performance. In: 29th IBIMA Conference, 3-4 May 2017, Vienna, Austria.

H

Harun, Amran and Jumadin, Maryam Maimunah and Ahmad, Abdul Rahman and Kepal, Noreina (2017) Electronic word-of-mouth (EWOM) and its impact on consumer behavior. In: Advance in Marketing Research. Series 1 . Penerbit UTHM, pp. 1-9. ISBN 9789672110736

Harun, Amran and Wan Mahdi, Wan Muhammad Idham and Omar, Siti Sarah and Ramin, Ahmad Kaseri (2017) Words of mouth (WOM) and its impacts on consumer behavior: brand equity perspective. In: Advanced in Marketing Research. Series 1 . Penerbit UTHM, pp. 10-17. ISBN 9789672110736

J

Jusoh, Nur Aniza Quantaniah and Jumadin, Maryam Jameelah and Harun, Amran (2017) The effect of word of mouth (WOM) communication on restaurant service. In: Advanced in Marketing Research. Series 1 . Penerbit UTHM, pp. 80-96. ISBN 9789672110736

Jusoh, Nur Aniza Quantaniah and Seah , Yett Jing and Harun, Amran and Abu Seman, Noor Aslinda (2017) The concept of word of mouth (WOM): positive and negative WOM. In: Advance in Marketing Research. Penerbit UTHM, pp. 65-79. ISBN 9789672110736

K

Kepal Nasir, Noreina and Ahmed Al-Azam, Sharaf and Harun, Amran and Abu Seman, Noor Aslinda (2017) Consumer attitude and behavior towards online games. In: Advanced in Marketing Research. Series 1 . Penerbit UTHM, pp. 58-64. ISBN 9789672110736

Khalid, Nur Khalidah and Mohamed Zabri, Shafie (2017) The application of e-wallet in Malaysia. In: Foresight Studies in Malaysia. Series 1 . Penerbit UTHM, pp. 1-8. ISBN 9789670764856

M

Maarop, Fatin Fadzliana and Rashid, Umi Kartini (2017) Hubungan antara personaliti dan tingkah laku kerja inovatif. In: Isu-Isu Inovasi di Malaysia. Siri 1 . Penerbit UTHM, pp. 103-113. ISBN 9789672110392

Mansir, Dodo (2017) A disaster risk assessment model for the conservation of cultural heritage sites in Melaka. Doctoral thesis, Universiti Tun Hussein Onn Malaysia.

Mustafa, Siti Aisyah and Ramlee, Roslily and Kassim, Salina (2017) Economic forces and Islamic stock market: empirical evidence from Malaysia. Asian Journal of Business and Accounting, 10 (1). pp. 45-85. ISSN 21803137

O

Omar, Siti Sarah and Ramlan, Rohaizan and Kasim, Aizat Zharief (2017) Knowledge management implementation in small manufacturing firms. Advanced Science Letters, 23 (1). pp. 612-616. ISSN 19366612

R

Rashid, Umi Kartini and Ali, Maimunah and Harun, Amran and Ahmad, Abd Razak (2017) Adoption of social media marketing in SMEs. In: Advanced in Marketing Research. Series 1 . Penerbit UTHM, pp. 37-48. ISBN 9789672110736

Rashid, Umi Kartini and Mohd Adi, Mohd Nazir and Harun, Amran and Wan Yusoff, Wan Fauziah (2017) The role of marketing in SMEs. In: Advance in Marketing Research. Series 1 . Penerbit UTHM, pp. 18-28. ISBN 9789672110736

Rashid, Umi Kartini and Nasir, Muhyuddin and Harun, Amran and Mohamed Zabri, Shafie (2017) How marketing will effectively help SMEs? In: Advanced in Marketing Research. Series 1 . Penerbit UTHM, pp. 29-36. ISBN 9789672110736

This list was generated on Fri May 29 01:35:07 2020 +08.