Corporate strategy: comparative study of select public sector and private sector companies in Kenya

Abukar, Ahmed and Kasim, Rozilah (2011) Corporate strategy: comparative study of select public sector and private sector companies in Kenya. In: International Management Conference (IMaC2011), 16th-17th April 2011, Taman Tamadun Islam, Kuala Terengganu.

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Abstract

This paper reviews on their differences and similarities of corporate strategies of both public and private paper and to check whether there is correlation between corporate strategy and the company performance. The reported strategies of select public and private companies in Kenya are comparatively analyzed. Qualitative approach was used to collect the data. The findings provide evidence of which sector has the best business strategy to reach the goal of the organization. The results suggested that it is the private sector which has the best strategy at corporate level, because the financial sector like the standard chartered bank operate on its fixed assets like real estates and provide to the public to build residential and commercial properties.

Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:corporate real estate; corporate strategies
Subjects:H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions:Faculty of Technology Management and Business > Department of Property Management
ID Code:2383
Deposited By:Nurul Elmy Mohd. Yusof
Deposited On:27 Feb 2012 09:07
Last Modified:21 Jan 2015 15:12

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